Contact Your Customer With Cloud-Based Call Center
Call center software has traditionally been known as a phone service for resolving customer issues. Though it remains a prime customer engagement method, many communication channels have developed and taken the quality of customer’s experience of doing business online, a lot higher.
We’ve created this blog to share information regarding important aspects of installing and integrating cloud-based call center software for the sales force of your enterprise. You’ll learn about difference between call centers and contact centers as well as their features and functionalities. Through this blog we will also throw light on points you ought to keep in mind to select the best contact center software for your business.
What is Cloud Based Call Center ?
Cloud-based contact center is advanced functionality software which empowers an enterprise to handle customer calls and engage in customer interactions via web. Cloud software service provider’s job is to customise and install technology or system for a business house that will help businesses of various kinds to create a better experience for their customer. The contact center software primarily focuses on providing multiple communication channels, viz. phone, social media, email, text, live web chat, that client can choose to interact with the organization based on his/her convenience. Cloud software service offers advanced functionality which goes beyond dialing and receiving calls.
Customer Interaction is a critical part of any business irrespective of size of business or its geographical location. Modern online customers use email, chat, social media and text to connect with clients they want to engage in conversation or business with. This trend of connecting via diverse channels has seen a steep rise in recent times. Considering it, the need to modernize the call center has become imperative; and more and more business houses are showing interest in installing the upgraded cloud- based call center software.
Demand for Call Center Software Solutions on Rise
Every competent business organisation that wants to stay at the top of its game should consider adding as many communication channels in order to give its customers a superior business experience. No matter where your business is based, Vietnam or Philippines, call center software has the power to strengthen your engagement with your potential client improving your chances of success manifold.
How Does Cloud Contact Center Service Work ?
Cloud contact center software facilitates multiple communication channels for incoming & outgoing interaction between a customer and the business via voice, text, ticketing, social media and video communications with help of a high-speed internet connection. This is also a very convenient and hassle-free option because when an enterprise hires services of Contact Center Software Service providers, responsibility to handle the technical setup, equipment, and maintenance of the servers lies with the Contact Center Software Service provider.
How Does Contact Center Software Service Work ?
Business houses that opt for cloud-based software solutions neither have to purchase any telecom hardware nor worry about the installation and its maintenance. When you choose powerful & easy-to-deploy-and-use call center software, it lowers your IT infrastructure installing cost and improves Return on Investment (ROI). What your business get is a full-featured, multichannel contact center with advanced functionality to deliver better customer experiences.
Difference between Cloud Based Call Center & Contact Center ?
Businesses using cloud-based call centers are equipped to handle heavy flow of incoming and outgoing phone calls as the software offers scalability. Representatives or sales team interacts with customers over phone in real time from office or remote location (home, holiday).
On the other hand, business that deploys cloud-based contact center software, sales team or representatives handle enquiries and interact with clients not just over phone, but via multiple channels that includes phone, email, social media, text message, and live chat.
Also, cloud based contact center enables representatives to access and view customer data and past interactions from all the channels they may have used in their previous interactions. Access to such information helps sales team to offer support & solutions which the customer is expecting. Sales team has the option to choose to reply between text message, live chat, call with a software-based dialer, ticket etc.
Factors such as secure data integrations and access to data that can solve clients’ issues to their utmost satisfaction makes cloud contact centers an ideal solution for overall growth of business. It is an effective tool for sales teams to set their organisation on the path of growth.
Advantages of Opting for Cloud Contact Center Software
Demand for cloud software service providers is on the rise. Whether you want to hire service provider of call center software in Philippines or New York, everyone agrees it is a highly modern, business-friendly, feasible & effective tool. The set-up & installation of cloud contact center software is quick. Maintenance costs are low. Business data is stored in cloud, in a highly secure environment. The software enables user to work from remote location. It helps users to perform at their optimum; improves efficiency and productivity of the team using the system. The software is scalable, meaning when volume of calls increases it can be managed on the same software and there is no need to replace to upgrade the installation. Last but most important, it takes customer experience many levels higher, improving organisation’s chances and pace of growth.
Those planning to shift to cloud contact center software should also read ‘How to choose the best software?’.
Dated : March 2, 2022.
Cloud Contact Center for Global Customer Care
An Omni-channel contact center is a cloud-based customer service function which gives customer a choice to interact with the host via multiple channels. In other words, Omni channel contact center is a platform that offers assistance to your global customers to communicate with you, through multiple channels like phone, social media, email, text messaging, video, or live chat as per his/her preference & convenience.
Hiring services of cloud software service provider or Omni-channel contact center service is a highly recommended and sought-after option in modern business environment. The new tool offers an entrepreneur more flexibility and convenience compared to hosting one on a local server. Omni-channel software service is also equipped to meet an entrepreneur’s requirement of extra bandwidth instantly, saving a considerable amount that s/he may be required to spend on a complex and expensive update if they have their own IT infrastructure.
Customers in the course of processing a business transaction often don’t stick to a single communication path i.e. they are likely to switch between a mobile app, email and a phone call in the course of transacting a business. This is where hiring Omni channel contact center proves to be effective as the software offers a good customer experience as it offers liberty to seamlessly switch back and forth across channels. Cloud based services also facilitate customer’s details of the transaction history at every touchpoint, which customer as well sales representative at the other end finds extremely convenient.
Omni Channel Contact Center elevates a customer’s experience of doing business with you at every step. Suppose a customer decides to initiate a live chat to sort out a confusion in the order placed and in the meantime the representative from the other end is proactive and calls the customer and helps to sort the confusion out; or sends the transcript of entire chat after solving the problem on email or mobile… these things add to the positive experiences for customers, helping the business to grow.
While choosing cloud software service providers or choosing Omni Channel Contact Center, businesses need to ensure that they have the right technology that can seamlessly handle routing of contacts from multiple channels. Their workforce management system should be adept at forecasting volume for the different channels and assign jobs to multi-skilled agents based on the volume. At the same time a reliable cloud software service provider who hosts and maintains cloud based technology should provide customer service team with history of customer data that can help them to offer better level of service. With a good cloud based software system in place a company can smoothly and holistically run its contact (or call) center operations.
Hence while choosing cloud-based software service providers or Omni-Channel Contact Centers to serve your global audience, make sure their routing and interaction technology is flawless, workforce optimization system is in place, analytics offer relevant insight, and data that is easy to understand and decipher. Working with a technology driven, intelligent service providers has the potential to take your business a long way.